With over 200 satisfied customers, 50 Amazon experts and one of the largest Amazon advertising budgets, ICONIC helps well-known brands to create e-commerce highlights.
With over 200 satisfied customers, 50 Amazon experts and one of the largest Amazon advertising budgets, ICONIC helps well-known brands to create e-commerce highlights.
An extremely successful example that uses all possible growth levers. The launch, growth and scale models were applied perfectly here and the account was launched throughout the EU.
A constant 6-digit monthly turnover as a vendor was consistently increased to € 1.3 million within 12 months. Using our scale model, we implemented the right levers and generated profitable growth with increasing NetPPM.
Launch of the vendor business in DE in January 2024. 314k in sales were already generated after 5 months. The key point was the perfectly executed product launch of the new listings on Amazon.
New product launch in the cosmetics sector on Amazon DE. With 5 products, sales developed quickly and stably to 91k sales.
Our launch model came into its own here perfectly.
Amazon Display Advertising (DSP) is the supreme discipline on Amazon. A strategy is of fundamental importance!
With a mini-budget of €2,000 per month, the ROAS was increased from 10 to ROAS 27 (average 19.11). How? Continuous optimization & development of the campaigns.
Also possible with a budget of just €2,000 per month!
With a new-to-Amazon brand, we showed at the start that with a holistic strategy it is also possible to use Amazon DSP from a standing start and, above all, to expand it profitably. The ROAS of 9 shows that 650k sales can be generated with a 72k ad budget.
A very successful case in the textile sector. With a 37k ad budget, a turnover of € 1.37 million was achieved = ROAS of 36.62!
The potential with Amazon DSP is immense if used correctly by ICONIC and development - especially with the AMC (Amazon Marketing Cloud)!
Even in the toughest competitive environment, Amazon DSP is indispensable. Amazon DSP has been used to continuously increase sales (in this case only Amazon DE).
Turnover € 4.01 million with 560k ad budget
One customer in the outdoor sector is constantly at 200k per month and has not been able to grow any further.
After the setup phase and the reworking of the entire account, we were able to drastically increase sales with positive NetPPM from November onwards!
Important: These are products that are NOT influenced by the Christmas business
How did we manage to get from page 15 in Nirvana to page 1, position 1?
With our innovative approach, we were able to use Amazon Ads + external ad traffic to give the product the necessary attention and generate significant growth.
Scaling from €900k to €1.9 million per month was relatively easy within the framework of our model.
The content of the top sellers has been completely redesigned and optimized for conversion. We reworked the advertising setup so that successful campaigns can be scaled. Amazon DSP was also used to specifically take sales away from the competition. A perfect example of the interplay between the various success factors.
Siechenfeldstraße 29
73614 Schorndorf
Stuttgart
Germany
25 North Row
London, W1K 6DJ
United Kingdom
Are you selling on Amazon or would you like to start selling?
Our free expert manual explains the most important levers and functions on Amazon. Helpful for both experienced sellers and newcomers!