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FAll Deal Event

New Amazon event in the fall: Prime Fall Deal Event & "Prime Fall Deal Event" Week

For this year's Amazon Prime Day in mid-July, Amazon took the opportunity to call attention to the new "Prime Fall Deal Event". As a Seller & Vendor, you could submit your lightning deals for the fall promotion until September 2, 2022 (11:59 p.m.) and take the chance that your offer would be selected for the event.

Amazon has now announced the date for the new promotion: The Prime Fall Deal event will take place on October 11 and 12. The Prime Days are the days with the highest sales for Amazon - this year, with the Fall Deals, two such sales promotions will be hosted for the first time in order to strengthen the company's own sales.

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It should be noted that

  • "Best Deals" special offers are not eligible for the event & may not be submitted

  • 7-day deals are also not eligible for the event or event week. Therefore, you will not see any recommendations for 7-day deals for the Prime Fall Deal Event week.

Take your chance!

Average monthly Sales increase in % compared to March (July: deviation
due to Prime Day)
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Submit recommendations for lightning deals for the "Prime Fall Deal Event" week and generate additional sales!

We will be happy to help you assess which products from your portfolio are relevant, what requirements they need to meet in order to achieve the desired success on Prime Fall Day, and how you should efficiently align your other advertising measures, such as your PCC campaigns. Contact us for this without obligation at info@iconic-sales.com.

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