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Amazon Seller Consulting

Amazon SEO Agency

ICONIC SALES Amazon Consulting - all about sales & growth with Amazon

Amazon has become a very important sales channel for many retailers. To make the most of the online marketplace for your business, you need extensive marketing skills. Amazon's search engine works with its own algorithm and accordingly its own ranking factors. There are many adjusting screws you can turn for Amazon SEO and thus achieve great things. In addition, PPC and DSP campaigns are a clever addition to benefit from the holistic marketing mix. That sounds like a lot of expertise? That's exactly how it is. As an Amazon full service agency, we are always at your side with our professional Amazon consulting. Whether it's a product page, keyword research or ads campaign - we provide you with comprehensive advice, always with your company's goals in mind.

Professional Amazon advice - don't compromise online

Amazon PPC with ICONIC SALES

Meanwhile, there are many marketing agencies. All of them promise a particularly effective approach and extreme impact. But often, unfortunately, empty promises are hidden behind them. With ICONIC SALES as your Amazon consultancy, you are relying on the right partner. We have already been awarded and certified several times as an Amazon agency. Furthermore, we are a verified partner in the Amazon Ads Partner Network. Whether it's content creation or planning long-term campaigns, with us you get Amazon consulting based on expertise and experience. When it comes to your success, you shouldn't compromise or cut corners in the wrong places. Therefore, count on ICONIC as your Amazon Seller Consulting.

SEO Agency ICONIC SALES

Amazon Marketplace Consultant - always up to date

Marketing is constantly changing. And so Amazon does not stand still either. New functions are launched again and again, and there are a variety of options for advertising campaigns. The algorithm of the internal search engine is also changing. It is difficult to always be up to date with everything. And you don't have to be. Because we as an Amazon agency work with the platform every day and know all the new developments and offers around effective marketing. We can show you your options during Amazon consulting, as well as your associated path to more sales and rapid growth.

Amazon SEO Consulting: Optimizing Content Can Pay Off ...

..., literally. Far too often, search engine optimization is underestimated in the online marketplace - and sellers lose important sales in the process. Because with a well thought-out SEO concept, products can rank better, have a higher CTR and thus more conversions. In short, the extra visibility pays off. That's why you should not only rely on ads for Amazon marketing, but also consider SEO. To improve the rankings of your products, two factors play a role for us as Amazon consultants:

01

The Relevance Factors:

How relevant is a product for the user? The algorithm determines this based on keywords in product titles, bullet points, product description, A+ content, and product images and videos. In short - how are your products presented?

02

Performance factors:

How does a product perform? Here, the algorithm of the Amazon search engine primarily refers to technical factors such as click-through rate, conversion rate, dwell time - but product price, return rate and reviews also flow into the ranking.

You see: The ranking of your listed products results from many different aspects. Of course, it's not easy to always keep all these things in mind and take them into account when working as a seller. Our expert Amazon consulting team is familiar with all the factors and can help you optimize your rankings.

Amazon SEO Agency

Take advantage of Amazon SEO with our advice

Have you already tried to optimize the relevance and performance factors of your listings - but without visible success so far? Or are you new as a seller on Amazon and want to start directly in full scale? With SEO you can give your products valuable visibility on the marketplace. As Amazon consultants, our team analyzes the current state of your product listings. Which measures have you already tried - and where were there perhaps problems? After the analysis, we can set up a strategy for you to master search engine optimization for Amazon with success.
Amazon PPC Agency

Amazon Ads - as Amazon Professional Services Consultant we know the perfect strategy for your campaigns

If you want greater awareness for your products and brand on Amazon, Amazon Ads are a great option - and an excellent complement to SEO. Regarding ads, on the one hand there is Amazon PPC and Amazon DSP:

  • Amazon PPC - These are classic ads campaigns that are displayed to users based on selected keywords. These ads appear exclusively on the Amazon platform and are displayed above the organic search results as "sponsored". The principle PPC means "pay-per-click." There is a bidding process where your ads are displayed to users in different amounts depending on the amount of the bid.

  • Amazon DSP - Instead of running ads exclusively on Amazon, you can use display advertising can also be used to develop external ad campaigns. This increases your own reach enormously and allows you to take advantage of target group-oriented targeting. You serve the entire customer journey and thus increase the purchase probability of the advertised products.

Through our experience as an Amazon agency, you will benefit from our in-depth knowledge during the Amazon consultation. The ads, on the other hand, can also have a positive impact on your organic rankings, because technical aspects such as CTR and conversions will increase due to the plus in visibility - and the algorithm will classify your products as more relevant for the users.

Campaigns for more sales - our Amazon consulting gives you the right strategy

On the one hand, you can use the managed service offered by Amazon for your ads campaigns. However, here the risk is high that keywords and co. are not optimally selected and you therefore do not get an excellent result of the campaign. As Amazon advice we recommend: For many products, it makes more sense to develop your own strategy, because instead of just activating a campaign once, it should always be adjusted. The ICONIC SALES Amazon consultants know how your products are best displayed by Ads and can show you potentials and mistakes. In this way, you develop effective campaigns for the future that will bring you more sales in the long term.

Rely on a strong combination of Ads & SEO with your Amazon Marketing Consultant

Basically, it's smart not to focus on just one aspect of marketing. Because ads and SEO complement each other perfectly - and with the right strategy, this combination will give you better rankings, more sales and ultimately growth. As an Amazon consultancy, we are at your side and advise you on all essential aspects. Our team consists of Amazon experts with first-class knowledge and years of experience. Together we will make sure that your brand and products are visible online, for the long term.

We not only advise, we also implement - Amazon Full Service Agency

Of course, we are happy to advise you on all aspects of Amazon marketing. In addition to Amazon consulting, we can also implement all campaigns and any content for you internally. This way you save important capacities in your own company and can concentrate on your daily business. As an Amazon agency and consultancy, we take on the full range of services for you:

  • We create ad campaigns for you and manage them over the long term. This allows us to develop them effectively and adapt them to seasonal changes and the search behavior of the target group.
  • Our Amazon Management Agency creates optimized content for you as well as excellent A+ content that inspires your potential customers. Product presentations "to touch" as well as detailed, user-oriented product descriptions including the right keywords increase the likelihood of purchase and have an effect on the ranking.

  • Thanks to our modern technologies, we automatically create high-quality product images and videos for you. We can even realize a high volume for you.

  • All-round service is a promise with us. We combine fast customer service and Amazon consulting with innovation and expertise - and take responsibility.

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Frequently asked questions (FAQ)

LLCs offer better protection of personal assets and tax advantages. While a sole proprietorship is easier to set up, it carries higher risks for personal assets and may be subject to higher taxes.
Product inspections ensure that your products comply with legal requirements and do not pose any safety risks. They also help you to obtain the right certifications before you start selling.
Sellers can use the Amazon Seller Forum, the Amazon Seller Central help page and the Amazon Seller Partner Blog to get support and stay informed about news. These resources provide extensive information and the opportunity to ask questions and get answers from the community.
An Amazon consultancy can support your scaling strategy by answering questions on topics such as external capital, new product launches and process optimization. This can improve the growth and sustainability of your company.
Consulting can help you develop a stronger sourcing strategy and build capabilities to bring strong products to market. However, the implementation of solutions should be done internally.
Amazon SEO and PPC are crucial for success on Amazon. You need a deep understanding and the ability to apply this knowledge practically through regular optimization. Amazon PPC requires specific expertise for effective results.
A consultancy focuses on strategic advice, while an agency is active both in an advisory and operational capacity, for example by taking on listing optimizations and managing advertising campaigns.
With FBA, Amazon stores your products and takes care of shipping. The advantages are the Prime eligibility of your products, which can increase the sales quota, while you can concentrate on marketing and increasing sales.
At FBM, you as a retailer take care of the logistics yourself. This can make sense for custom-made products, unique items or certain niche products, but requires careful planning of the logistics processes.
By creating an individual KPI set and continuously analyzing success figures using professional seller tools, you can monitor the performance of your products and make immediate optimizations to avoid wasting sales potential.

Take your Amazon business to the top - Consulting ICONIC SALES

If you have been active as a seller on the marketplace for a long time, a well thought-out marketing strategy can increase your sales. But it also makes sense as a new seller: While your products also have a low relevance due to low sales figures, we can use Ads and Co. your increase your visibility directly. This way, a promising direction develops from the beginning of your Seller Journey.

Simply book yourself a no-obligation initial consultation for our Amazon Consulting. We will show you what can be possible in the future with us as your Amazon Consulting.

further questions?

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AMAZON MANUAL

Are you selling on Amazon or would you like to start selling?
Our free expert manual explains the most important levers and functions on Amazon. Helpful for both experienced sellers and newcomers!